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Tag Archive | "Marketing"

Gaming is Entertainment: CEO of EA Denies Game-Making is a Data-Driven or Social Business

As the first in a series of keynote speakers at GMIC SV John Riccitiello, CEO of Electronics Arts, took some time to set the record straight on the direction and evolution of the gaming industry. The EA front man stressed the importance of quality gaming experiences serving as the core from which games themselves can…

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Posted in Games, Industry Leaders Comments

India, The Largest Mobile Ad Market in APAC – Interview with Atul Satija of InMobi Technologies

The global mobile ad industry is a billion dollar industry. According to a recent report by Gartner, mobile ad revenue is forecasted to reach $3.3 billion in 2011, more than doubling the $1.6 billion generated in 2010.  We recently had an opportunity to sit down with InMobi Technologies’ Vice President and Managing Director, Mr. Atul Satija,…

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Posted in Industry Leaders, Mobile Comments

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